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The colourful life will be for everyone. Identify colour by touching. Shows the relationship between colours. Tactile colour tag “Iro-Pochi” is a universal design designed to encourage everyone in the world to enjoy colour and fashion, regardless of handicap or age. “Iro-Pochi*” was designed and produced by Fukui Co, Ltd, a graphic design agency, based on a design developed by Prof. Ken Sagawa in JAPAN WOMEN’S UNIVERSITY. *“Iro-Pochi” is a registered trademark of Fukui Co, Ltd. ‘Iro’ means ‘colour’,’Pochi’ means ‘raised dots’. “Iro-Pochi” indicates the colour by the position of the dots and holes on the tag based on the Munsell hue ring, a worldwide colour system. It can be used on a wide range of products, including clothes, bags and fashion accessories. May “Iro-Pochi” spread all over the world! We hope “Iro-Pochi” be popularised by both those who make and use the product. What do these raised dots works ? View more. For apparel companies,View more. Contact Us,View more. Shopping,View more. History of Iro-Pochi,View more. Licensing,View more.

The colourful life will be for everyone

Identify colour by touching. Shows the relationship between colours.

May “IRO-POCHI” spread all over the world!
We hope “IRO-POCHI” be popularised by both those who make and use the product.